Media Relations Archives - Page 2 of 3

Energy Introduces You

I was just media training several clients to address media reporters. Their request: Train us to deal with ambush situations better. The […]

To help clients, I’ve found if others are not treating them nicely, there’s a secret weapon to employ: a smile. Cool thing […]

For decades, we’ve advised clients to Never argue with someone who buys ink by the barrel or paper by the truckload. Because […]

What do you do when you’re required to constantly defend your boss’s statements and behavior, especially to media reporters? Option 1: Grin […]

Lights. Camera. Action. It can make you nervous. It can make ANYONE nervous. Why? Because we don’t do it every day. Reporters […]

The best thing is to not do horrible things in the first place, like the police officer who punched a woman in […]

As a teen, I had a crush on singer Carly Simon. (Who didn’t?) And I learned a couple of things: 1. I […]

Fact is, accidents happen (like the Delta plane that skidded off the runway at LaGuardia). And they will continue to. When they do, […]

Any time I hear a reporter say, “This is a story you’ll only see here (on our station),” I think, “This is […]

Want to avoid the deer-in-the-headlights look? First improve your ability to think on your feet — to speak thoughts, ideas, persuasive rebuttals […]