Abraham Lincoln said, “I don’t think much of a man who is not wiser today than he was yesterday.”
Most executives I know are skilled at running businesses, but few are comfortable in public presentation settings. Even fewer like doing that in front of a live mic, a camera and an inquisitive reporter.
We have fitness trainers, nutrition trainers, skilled engineers who build cars and planes, technicians who maintain vehicles, specialists who work on ailing bodies, even professionals who build buildings we work in. If you look around, almost every aspect of our lives is benefitted by specialists who help improve us and our world.
Getting a communications specialist to help prepare your leaders to articulate, anticipate and respond to an onslaught of questions from a myriad of audiences only helps sustain the brand you are building.
For more leadership in communications, contact me here.